Rebecca Smith
Ikea Room Design Tool – Ikea’s new virtual design tool removes your furniture and replaces it with Ikea’s / to help visualize how the furniture could look in your home.
By Jon Porter, a reporter with five years’ experience covering consumer technology releases, EU technology policy, online platforms, and mechanical keyboards.
Ikea Room Design Tool
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Ikea is launching a new virtual design tool today that makes it easy to imagine how its furniture will look in your home. The Ikea Kreativ scene scanner feature allows you to scan a room using the Ikea iOS app, delete your existing furniture, and then replace it with virtual furniture. If you don’t want to scan your home, there are also more than 50 virtual showrooms for furniture placement. Naturally, this process is designed to encourage you to actually order this furniture after browsing the virtual version.
After playing with the pre-release version of the Ikea Kreativ Scene Scanner app developed by Ingka Group (Ikea’s largest store licensee), I can say that the new information can be very useful, even if the company is a bit more limited than before. field There is apparently no ability to move around a piece of virtual furniture in augmented reality as we saw with the previous Ikea Place app, but Kreativ does a better job of accurately displaying its virtual furniture as a whole. About your home. It won’t put you through the tedious process of measuring your rooms to make sure the furniture fits, but it’s a great way to see if the overall design and color scheme of an item matches what’s in it. around
The Ikea Kreativ Scene Scanner starts with a slightly complicated scanning process. You take a series of photos of a room to create a panoramic view and then rotate your phone in a figure-eight motion to capture more visual data. The app is currently only for iPhones (you don’t need a model with a lidar sensor – most modern iPhones should work), but an Android version is expected to be released in the summer. Once the scan is complete, you have an image to change directly in the app or on the Ikea website on the desktop.
If you do not provide an empty room, the first step with Ikea Virtual Designer is to empty the existing furniture. This effect is very similar to the Magic Eraser tool found in Google’s Pixel 6 devices, and much like Google’s Magic Eraser tool, the results can be inconsistent. In the picture below, for example, the Ikea software does not understand where my rug should end after removing the armchair, and it is difficult to hide it to fill the hidden side of the TV cabinet.
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Despite some wrong edges, the spaces behave as they should when I start adding virtual furniture to the room. Ikea Kreativ currently includes “thousands” of furniture, rugs, accessories and wall decorations, according to spokeswoman Kelly Gardiner, and plans to support additional product categories, such as furniture and clothing, in the coming year.
I went with a pair of Live books for my living room, which Ikea’s software allowed me to turn and move around in the space – and did a great job of aligning the surface with my floor. Overall, the Ikea software showed the bookcase in proportion, even if it was sometimes filled with many other pieces of furniture in the room. It’s hard to confirm if the app measured my room correctly, but they were pretty accurate when I checked with a tape measure.
The Ikea Kreativ has the potential to be a useful little tool. Although it is only possible to visualize the virtual furniture on a 2D image, it seems to give a more accurate idea of how it will look in the space. In contrast, Ikea’s old Space app showed virtual furniture at an inconsistent level in augmented reality, making it hard to imagine how it might fit in with its surroundings.
Ikea Kreativ is now live in the US, and is expected to launch in other countries next year. It can be accessed through Ikea’s existing iOS app (required for room search) or its website. Ikea’s Kreativ immersive design tool allows customers to visualize how the furniture will look in their own living room, bedroom or kitchen.
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Customers can remove existing furniture from the virtual representation of the scanned room, and move in products from the Ikea catalog.
Virtual furniture items can be moved around the recreated living space, and rotated to the desired angle.
Back in 2013, home furniture giant Ikea allowed customers to visualize the placement of furniture in their home, thanks to a smartphone camera and augmented reality. Now the Kreativ tool takes this a step further by removing the existing furniture and replacing it with items selected from the retailer’s inventory.
The main idea behind Ikea’s Kreativ AI-powered digital design tool is to allow users to try before they buy, placing selected items in one of 50 pre-set virtual showrooms or in their living space. themselves. It helps to see potential buyers.
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The technology uses machine learning, computational photography techniques, stereo vision algorithms and mixed reality 3D graphics. Users activate the Kreativ Scene Scanner in the Ikea mobile app and create a series of images to “create a comprehensive, interactive reproduction of the space, with accurate dimensions and perspective.”
Existing furniture can be removed from the virtual scene thanks to the AI algorithm and replaced with a selection from the catalog, which can be moved and rotated in the empty virtual environment to suit the space.
The new design can be saved to the customer’s account for further customization later or shared with friends and family for feedback. Saved virtual rooms are stored in the cloud, allowing access from anywhere with a network connection, and customers can even bring their living space into a bricks-and-mortar Ikea store by browsing the aisles using better results and do
At the end of the virtual design exercise, the items deemed suitable can be added to the cart and the ordering process is complete.
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The Ikea Kreativ tool for mobile phones or laptops was developed by Silicon Valley’s Geomagical Labs, owned by Ingka Group, Ikea’s largest retailer, and is now available for iOS users and laptops in the U.S. An Android version followed later. Northern Hemisphere this summer. Customers in other countries will get access sometime next year.
“Angka Group is passionate about helping people create better lives at home, and we always strive to add value to our customers’ experience, online and offline,” said Parag Parekh, CEO of Geomagical Labs, through intuitive and simple digital technology. From experience, we believe that Ikea Kreativ will break down barriers when buying home goods, empowering people to be inspired by reality and design their perfect home.”
Although Paul hates to reveal his age, he will admit that he cut his IT teeth on the TRS-80 (although he won’t say which version). His interest in computer technology grew from a hobby to a career before moving to France for 10 years, where he started working for New Atlas in 2009. Now back in his homeland, he is managing editor in Europe.
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